♥Miriam MerryGoRound♥

Nu Skin Enterprises announced its strategic investment arm, Rhyz, Inc., has purchased Mavely, a social commerce platform that drives new customer acquisition for direct-to-consumer and retail brands by leveraging social shopping and proprietary technology to convert everyday consumers into a social salesforce. Mavely will continue to operate independently as its own entity, but will now also be able to tap into the resources and global infrastructure of its new multibillion-dollar, publicly-traded owner.

Through Mavely, Nu Skin will have access to a scalable alternative customer acquisition channel that has been largely untapped, offering new cross-channel features to Nu Skin’s affiliates.

“Nu Skin is well-positioned to take advantage of the rapid growth in social commerce, and we look forward to partnering with the team to help drive their business and tap into their global reach as we continue to scale,” said Evan Wray, Chief Executive Officer and Co-founder of Mavely. “By bridging the gap between brands and social commerce companies, Mavely is unearthing a massive new acquisition channel and reshaping the future of social selling in the process.”

As part of this acquisition, Nu Skin will have a branded social sharing app that will expand distributor reach across platforms while providing a personally curated, socially enabled storefront to give customers an improved shopping experience.

“We’re confident this technology will help simplify and supercharge social selling for millions of Nu Skin brand affiliates,” said Ryan Napierski, President and Chief Executive Officer of Nu Skin. “The Mavely team shares our vision of empowering people to be passionate advocates for brands they love. Mavely’s advanced social commerce platform will help accelerate our progress toward this vision, further support our areas of growth, and allow our brand affiliates to quickly and easily share our innovative beauty and wellness solutions.”

Source: Direct Selling News

A year without Christmas can feel pretty dismal, though all of that is about to change as CITTA Mall will be jingling all the way once again this December!

As Malaysia returns to a state of relative normalcy with over 80% of the populace fully vaccinated, CITTA Mall is ready to jump back into the festive mood as shoppers are eager to end their retail famine.

According to Alan Thoo, Marketing Head for CITTA Mall, the team has carefully curated a slew of activities to reel in the Christmas spirit. “The return of events at the mall is approached with both excitement and caution, as various safety measures have to be set up in order to provide all shoppers the reassurance and peace of mind when they indulge in the festivities.”

“For December, we’ll be throwing in our usual Christmas activities to jolt the year-end festive vibes before switching gears to the ever-popular K-Street Carnival, which celebrates the best of all things Korean,” added Alan.

From 4 December onwards, Santa and Santarina will make their rounds to surprise shoppers at selected times, while Teddy and Polar Bear mascots are set to bring smiles on children’s faces on selected weekends. Shoppers who are fortunate enough to bump into Blanko the Living Statue on some weekends will also be able to add some colour to his life (quite literally!) by splashing paint on his unvarnished visage.

In addition to the character meets above, shoppers will be able to get their hands dirty by decorating cupcakes, baking gingerbread man cookies, and creating Christmas ornaments in a variety of workshops. Xmas station games will also litter the grounds at CITTA Mall from 12:00pm to 6:00pm on the weekends of 4 - 5 and 11 - 12 December, so sharpshooters and excellent pitchers should definitely drop by as they may walk away with prizes when they win at these game booths.

Things start to get a little culturally interesting from 14 December onwards, as shoppers will be transported to Korea at the mall’s K-Street Carnival. A Korean-themed bazaar will be available daily from 14 - 19 December, and those who have always wanted to dress up like a character in a Joseon-era K-Drama can do so with the hanboks available at the photo booth.

The weekend of 18 and 19 December will witness another electric comeback, as the mall readies its stage for not one, but two dance competitions: the CITTA Battle and K-Street Carnival K-Pop Dance Cover Competition.

“It’s great for a lot of kids to be able to put on their best kicks and moves back on the stage after a two-year-hiatus,” commented Alan. “The youths of this generation have been stripped of their ability to showcase the best of their abilities for too long, so we’re glad that we’re able to provide some form of an avenue once more for these active and talented dancers to reignite their dormant passions.”

In addition to the dance-offs, gourmets can look forward to the Korean Sausage Eating Challenge that will happen at 1:00pm on the weekend, just in time for lunch. On the other hand, fans of the sensational Korean television series “Squid Game” can practice flicking their wrists at a good ol’ game of Ddakji, without a handsome fellow in a suit slapping them should they fail, of course. Those who prefer a tamer sport can opt for the Tuho Challenge instead, where the goal is to throw as many arrows into a pot from a distance.

The return of activities to the mall is an energizing one, affirmed by the mall’s General Manager, John Tam.

“Things have changed, obviously, such as the need to institute physical distancing measures for absolutely everything,” remarked John. “However, we’re always reminding ourselves that this should not come at the expense of our shoppers’ happiness and wellbeing. Safety and fun are not mutually exclusive. They can co-exist with the right systems in place.”

In conjunction with the festive season, shoppers can look forward to the following promotions at CITTA Mall:

Twax Studio

● Enjoy eyebrow threading service for as low as RM10 (for her) and RM13 (for him).

Firezone Family KTV

● Purchase a 2-hour KTV session and get a free bottle of 1.5L Coca Cola (valid from Monday to Thursday)

● Enjoy 2 buckets of beers (i.e. Carlsberg, Royal Stout, SKOL) from as low as RM100.

SOStretch

● Enjoy 2 physiotherapy treatment sessions at SOStretch from as low as RM88 when you sign up today (valid for new customers only).

BIFE Charcoal Steakhouse

● Enjoy lunch buffet from as low as RM49 at BIFE Charcoal Steakhouse starting 12-3pm

Baskin-Robbins

● Baskin-Robbins’ mischievous Minions Collection is here to help you free the fun with every spoon of B-R goodness.

*Bellow Sundae: RM13.5

*Banana Boat: RM38.0

*Banana Shake: RM16.5

Peak Fitness

● New members join for as low as RM89 per month only, joining fees (RM99) will be waived. Limited to the first 100 new sign ups.

Manjakaki - Year End and New Year Promotions

● Kampung massage (Tea Tree Oil) + Cupping + Foot Reflexology (90 minutes) for RM99

● Kampung massage (Hyaluronic Serum) + Ear candling (90 minutes) for RM110

● Body scrub with Himalayan salt + Kampung massage with aroma oil + Foot reflexology (120 minutes) for RM149

Waroeng Penyet

● Various menu worth trying out:

*Menu Jimat Pedas - Red chili battered chicken & Green chili battered chicken *Grillz - Java grilled chicken

*Soupilicious - Java chicken soto soup

*Ayam Penyet 101 - Flattened fried chicken

*Avocado Juice

For more information, visit CITTA Mall Facebook page at https://www.facebook.com/CITTAMall.

Tiger Street Food Virtual Festival is back, this time with an epic collision between streetwear and street food, even more street food varieties, and many new exciting features.

Tiger Beer, Malaysia’s No. 1 Beer, has always championed local street food culture. Its roots go back to being a brand born and raised on the streets of Asia, making it the beer of choice to pair with bold street food flavours. As a progressive brand, Tiger is dedicated to hyping up fans’ street food experience by continually introducing new and innovative features.

With that in mind, this year’s Street Food Virtual Festival is all about the X as Tiger brings fans an epic collision between street food and an integral part of street culture – streetwear. The local streetwear scene has always been a way for people to express themselves and is influenced by the many ways of life here, just like the street food flavours. The mash up aims to bring the two cultures together to create an extraordinary experience for fans, while breaking the boundaries of street food. This is why Tiger has partnered with renowned local streetwear brands to curate two limited-edition streetwear apparels each from EK Collective, TNT Co, The Swagger Salon, Eversince, Pestle & Mortar, and Dissyco.

One of the two streetwear merchandise will be included in the Hypefeast Drop, which comes with the street food dish that inspired the exclusive apparel, as well as a Tiger Beer and a Tiger Crystal. Limited quantity is available on a first-come first served basis for fans residing in Kuala Lumpur, Selangor, Penang, Johor Bahru and Ipoh, the Hype Store within the virtual world will showcase one brand each week for fans to make their purchases. The other limited-edition merchandise will be available for anyone at the virtual festival to purchase at the Hype Store.

What about the street food dishes? This time around, as part of Tiger’s consistent efforts to support the local street food scene, over 100 street food vendors that serve both classic and innovative dishes will be part of the festival. Fans are in for a heightened street food experience when they accompany their favourite street food dishes with ice-cold Tiger Beer and Tiger Crystal, all delivered to their doorsteps.

While fans from all over the country can attend the festival, food deliveries are only available for those residing in Kuala Lumpur, Selangor, Penang, Ipoh, and Johor Bahru. Festivalgoers from these regions will be able to enjoy delectable street food varieties, as long as they are within 10km radius from the vendors. Launching this Friday, 12th November 2021, Tiger Street Food Virtual Festival will continue for six weeks – every Thursday, Friday, Saturday and Sunday only, and from 11am until 9pm.

Another unique highlight at the virtual festival is the Tiger Coins – fans can easily earn these coins when they take part in fun games and activities, and even from their food and beer purchases. The Tiger Coins can then be used to redeem vouchers to purchase even more dishes, beers, and exclusive merchandises.

Festivalgoers who want to uncage their playful side can express themselves through the exclusive streetwear apparels on their avatars from the Xclusive Store and earn even more Tiger Coins when they take an OOTD within the virtual world and share it on their social media platforms. Other ways to earn them are by playing the exciting Street Food Dash and Streetwear Hunt games at the festival. The avatars of Lizz Chloe and Joshua Michael will be there to host festivalgoers and bring them through the mechanics of the games.

While fans explore the virtual streets and interact with one another, they will also get to enjoy RM30 off with a minimum spend of RM160 on Tiger Beer or Tiger Crystal, excluding bundle deals, with the use of the promo code STREETFOOD30. More information and even more exclusive promotions can be found at www.drinkies.my.

There are many other attractive promotions available for fans outside of the virtual festival too. They can purchase two 6-can packs or a carton of Tiger Beer or Tiger Crystal at hypermarkets and supermarkets to get RM5 and RM10 foodpanda vouchers respectively. Meanwhile, at convenience stores, fans can get foodpanda vouchers worth RM2 each when they purchase three cans of Tiger products. Consumers who order from selected participating local street food vendors on foodpanda will enjoy RM2 off their purchases of big bottles of Tiger products as well.

“The previous Tiger Street Food Virtual Festival garnered over 101,000 total unique visitors and together, we helped 88 various local street food vendors gain the recognition they deserved. This year, we have made the festival bigger by expanding into more cities so fans can immerse themselves in the virtual world where street food and streetwear cultures collide. We hope the 6-week-long festivities will bring something fresh to the table for our fans so they can Xperience the Xtraordinary,” said Joyce Lim, Marketing Manager of Tiger Beer.

Fans can be part of the Tiger Street Food Virtual Festival by signing up at www.tigerstreetfood.my, and earn one free can of Tiger Crystal, while stocks last.

Tiger Beer, the Tiger Street Food Virtual Festival, and all related promotions are open to non-Muslims aged 21 and above only. For more information about Tiger Beer and Tiger Crystal, visit www.facebook.com/TigerBeerMY or follow @tigerbeermy on Instagram. Fans are urged to enjoy responsibly, and to not drink and drive.

If you are heading out this weekend but don’t know where to go, why not let Deals Near Me decide for you? All you have to do is open the Shopee App, search for the Deals Near Me icon and voila!

Better yet, check out the Jom Support Lokal Heroes campaign today, 23 October, to support your local favorite food and beverage merchants. All you have to do is purchase the attractive and mouth-watering ShopeePay Vouchers at only 1 sen, and redeem the voucher to enjoy exclusive prices, cashbacks or discounts when you pay with ShopeePay at the outlet.

Here’s some to name a few:

BananaBro: Bro, jom banana leaf! Enjoy the taste of authentic Southern Indian cuisine with a modern and contemporary twist. With ShopeePay Vouchers, you get to enjoy RM6 cashback with a minimum spend of RM15 and even a plate of deep-fried golden squid rings to accompany your meal for only RM6.90. Both vouchers are valid for 7 days upon purchase.

OLDTOWN White Coffee: Savour the combination of white coffee and kaya toast as you catch up with friends. OLDTOWN White Coffee offers a menu of the much-loved kopitiam fare from bread, noodles, rice to western meals, beverages, snacks and desserts that will satisfy your cravings. Don’t miss out on OLDTOWN’s ShopeePay Voucher which allows you to enjoy RM6 cashback with a minimum spend of RM18.

Empire Sushi: Calling all sushi lovers! Empire Sushi is treating you to a RM5 cashback with a minimum spend of RM20. Purchase this ShopeePay Voucher for 1 sen and redeem it within 7 days upon purchase. Explore other Empire Sushi bundle deals which start from RM21 and choose the set that will make your taste buds happy.

Krispy Kreme: What can RM0.80 get you these days? The answer: a Krispy Kreme Original Glazed Doughnut (original price RM3.20) with ShopeePay Voucher! If one isn’t enough, you can get three doughnuts (1 Original Glazed, 1 Assorted, 1 Premium) for only RM10 with the ShopeePay Voucher.

Chizu: Up for a unique drinking experience that centers around frothy Japanese cheese? Check out Chizu for its Japanese Cheese drinks that come in four core flavors - Jasmine Green Tea, Premium Red Tea, Japanese tea and promotional seasonal teas. It is also offering Chizu Matcha Soy Cheese and Chizu Chocolate Soy Cheese for only RM2.90 per cup with ShopeePay.

The campaign is also treating Malaysians to Buy Now & Redeem at Outlet vouchers. Get a Domino’s 3 Regular Pizza for RM29.90 (original price RM95.70); one (1) Ayam Bariani Rice from JM Bariani House for RM15.90 (original price RM20.00), a Black Whale Royal Whale Milk Tea for RM6.80 (original price RM8.90) and more.

The Jom Support Lokal Heroes campaign ends on 23 October. To discover other participating merchants, head over to https://shopee.com.my/m/deals-near-me

*Remember to read the terms and conditions of the vouchers!

Malaysia’s No. 1 best-selling apple cider even invites watermelons along for consumer contests and promotions in the month of October

Every year, thousands of people in the UK come together in the month of October to celebrate Apple Day, a festival celebrating the delicious and globally-loved fruit that also goes into every bottle and can of Somersby, Malaysia’s No. 1 best-selling cider.

This year, Somersby is giving more reasons for apple lovers to celebrate their favourite cider by inviting another fan-favourite Somersby flavour to the party – Somersby Watermelon – with promotions and consumer contests throughout the month of October.

Caroline Moreau, Marketing Director of Carlsberg Malaysia, commented, “Somersby Apple Cider is our best-selling variant within the Somersby brand, which is the No. 1 preferred cider brand in Malaysia. After we launched our latest flavour Somersby Watermelon in March, fans of juicy, refreshing drinks have also taken to it in a big way and it is now the brand’s second-most-popular flavour and the No. 1 best-selling cider on Shopee. That’s why for this year, everyone’s invited to our Apple Day celebrations – even watermelons – with consumer promotions rewarding fans of these two wonderful Somersby flavours!”

Somersby’s Apple Day celebrations will kick off from 11 October to 10 November with a social media contest offering 59 lucky winners three grand prizes of the latest Apple iPhone 13, three limited-edition Somersby Volkswagen Kombi cooler boxes worth RM3,000 each, three Apple Watch Series 6, and Somersby products worth RM150 each as consolation prizes.

To enter, consumers simply need to purchase at least one can or bottle of any Somersby product, snap a picture of how they are celebrating Apple Day with Somersby, and publicly post it on Facebook or Instagram by tagging @SomersbyMY with the hashtag #SomersbyAppleDay.

Apple Day joy extends to purchases at supermarkets, hypermarkets, mini-marts and convenience stores with a special price offer for any Somersby 4-pack can cluster from any flavour, where this promotion is available nationwide between 18 to 31 October.

With more drinkers receiving full vaccinations and looking forward to enjoying Somersby at participating bars, restaurants and bistros in the month, they can also redeem a complimentary bottle of Somersby Watermelon for any two Somersby bottles purchased for a limited period only.

Consumers opting to enjoy Somersby at the comfort of their homes are not left out. Any purchase from Carlsberg Malaysia’s official stores on Shopee and Lazada in the month of October will come with a free 320ml can of Somersby Watermelon, while stocks last.

For more information on Somersby’s Apple Day contests and promotions, visit Somersby’s official Facebook and Instagram pages at @SomersbyMY.

All promotions and contests are open to non-Muslims aged 21 and above. When celebrating Apple Day with Somersby, remember to #CelebrateResponsibly – if you drink, don’t drive!

Til next time!

xoxo

Miriam

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