Purple Cane Mobile APP Launches with Upgraded Purple Cane Communitea Rewards


Purple Cane expands digital presence and launches NEW Purple Cane APP enabling smart and seamless tea shopping experience from tea, teaware to tea gifts and more. 

“In Tea, We Sense, We Share, We Serve” is the motto for the new Purple Cane Mobile APP which officially launches in Malaysia today. The new APP aims to offer a personalized tea lifestyle experience and meet customers’ needs in the digital space while continuing to provide an exceptional experience in stores. It offers easy access to Purple Cane’s online store product offering and provides consumers with customized product recommendations, inspiration through personalized articles, blog posts, videos, and real-time updates about tea, teaware, and tea gifts they care about. Via the APP, consumers are also able to locate the nearest Purple Cane store and receive the latest information and updates on Purple Cane products.



At the same time, Purple Cane also rolled out their new Purple Cane Communitea Rewards Program, which enables consumers to earn points for every purchase while enjoying exclusive member rewards. Starting from 15th December onwards, members nationwide will earn points by making their purchase through the Purple Cane Official Mobile APP, Online Store, or Retail Stores. These enhancements were done to provide a seamless offline to the online shopping experience for all their customers. 



With the new Purple Cane Communitea Rewards, members can now earn one (1) point for every RM1 spent on purchases made in Purple Cane Official Mobile APP, Online Store or Retail Stores with their registered Purple Cane account.
(Gold Member can earn two (2) points; Platinum Member can earn 3 points for every RM1 spent.) Points can then be used to redeem cash coupons via the mobile app, which can be redeemed
at both online and participating stores. For every 100 points accumulated, members can redeem RM1 Cash Coupon for future purchases.


In addition, customers will have access to exclusive benefits:

  • Birthday Rewards 

  • Exclusive Members-Only Promotions

  • Delivery and Store pickup Service 

  • Invitations to exclusive activations or events such as tea tastings and brand news

  • Early access to new products and launches




As part of the launch, with every new APP download (available for Android and iOS systems), users will receive a RM10 Cash Coupon plus an additional RM10 Cash Coupon upon completing member registration via the app. 

Customers can join Purple Cane Communitea Rewards program through the free Purple Cane mobile APP. Discover your healthy journey with tea now. 

For more information on the new Purple Cane Communitea Rewards program, please visit: https://www.purplecane.my/page/membership 


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